Key findings from the SA Annual Online Review Survey 2020

2020-01-16T17:03:43+02:00January 16th, 2020|Uncategorized|

Social Places has released its first Annual Online Review Survey results, which show that South African consumers are well up to speed with their international counterparts regarding online reviews and local messaging. The report underscores [...]

How online reviews are shaping buyer decision-making

2019-11-27T10:57:23+02:00October 31st, 2019|Uncategorized|

JOHANNESBURG -  An effective strategy for responding to online reviews is good for business and can help companies enhance their reputation and improve operations. Consumers are increasingly using online reviews as their primary source of recommendations [...]

Fast-growing SA martech firm eyes further international expansion

2019-11-27T10:57:34+02:00September 22nd, 2019|Uncategorized|

Increased demand for data-driven location-based marketing spurs triple-digit growth for Social Places, a self-funded SA martech success story. Marketers are under increased pressure to drive business growth, particularly in a challenging economic environment – it’s [...]

Franchises reap the rewards of tech-enabled local marketing strategies

2019-11-27T10:58:22+02:00September 20th, 2019|Uncategorized|

Technology-enabled local marketing strategies help leading franchises grow at a rate three times faster than competitors. One of the great challenges facing franchise businesses is to maintain their group brand identity while enabling local marketing [...]

Tech Companies Transforming the Restaurant Landscape in South Africa

2019-11-27T10:57:55+02:00December 13th, 2017|Uncategorized|

The restaurant industry is highly competitive, so unless you have a star chef or a novel cuisine, chances are you will experience some trouble standing out from the crowd. Not only is the industry highly [...]

Waze Ads: Where This Community-Driven App Can Take Your Business

2019-11-27T10:58:31+02:00September 3rd, 2017|Go Ads, Uncategorized|

Navigation devices are a dime a dozen these days, so what sets Waze apart? Well, not only is Waze the world’s largest community-based navigation app but it also allows businesses to setup branded pins that [...]